BALMAIN X BARBIE

JANUARY 2022

Balmain Partners with Barbie for a special, limited-edition collection.

The first thing you’ll notice is all the pink. It’s everywhere. That makes perfect sense, of course –for a collaboration with Barbie, you go all-out for pink, since that color has become synonymous with the brand. So, Balmain Creative Director Olivier Rousteing designed the collection’s palette to evolve from the softest blushes to a host of stronger tones.

PINK AND ICONIC BALMAIN PIECES

Pink is the color that perfectly aligns with the modern Balmain Army’s bold spirit, as its members push back and push forward—while always making sure to push every single envelope along the way!
Olivier Rousteing and his Balmain design team have also been inspired by the Barbie universe’s familiar bright iconography. Badges, tees and hoodies cleverly channel the bold graphic treatment that one immediately recognizes as Barbie’s— and many of the accessories are inventive hybrids of Balmain’s signature bags and Barbie packaging. Much of this limited-edition collection plays with new spins on familiar Balmain signatures, including the house’s iconic marinière and its mesmerizing Labyrinth pattern.

Balmain x Barbie
Balmain x Barbie
Balmain x Barbie
Balmain x Barbie

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"Barbie and Balmain are embarking upon a distinctly multicultural, inclusive and always joy-filled adventure."

Olivier Rousteing.

"Together Barbie and Balmain are creating a new chapter in the legacy of the toy and fashion industries."

Richard Dickson, President and Chief Operating Officer of Mattel

Balmain x Barbie

PUSHING BOUNDARIES

“For this collaboration, we are building upon the new New French Style of Balmain’s most recent collections, once again showing that Balmain is inspired by the truly diverse and exciting beauty found on today’s Parisian boulevards and avenues. This collection also rejects any arbitrary gender limitations— this is an almost 100% unisex collection. For, just as today’s Barbie makes clear, there's nothing holding us back anymore!” - Olivier Rousteing

 

EDITIORIAL CREDITS

    • Editors-In-Chief

      Katie Lyall and Charlotte Stockdale
    • All Photography

      Norbert Schoerner
    • Art Director

      Rosie Lyall
    • Graphic Design

      Alex Sullivan
    • Digital Editor

      Maxim Magnus
    • Creative Consultant

      Juanita Boxill
    • Styling

      Chaos
    • Hair

      Eamonn Hughes at Premier Hair Using Hair by Sam Mcknight
    • Make-Up

      Joey Choy at Future Rep Using Mac Cosmetics
    • Nails

      Jenny Longworth at Streeters
    • Set Design

      Andrew Stellitano at Lalaland Artists
    • Sub-Editor

      Sam Thackray
    • Casting

      Piergiorgio Del Moro and Giulia Massullo At Dm Casting
    • Featuring

      Stella Jones And Georgia Palmer at Kate Moss Agency
      Lin Yap At Models 1 Anjali Torvi At Viva Anjali Torvi At Viva Kozy At Tomorrow Is Another Day
    • Special Thanks To Balmain Mattel Barbie® And Lalaland Artists

BALMAIN X POKÉMON

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